I heard some talk about a blog you wrote saying no more print advertising.
I just read this today in AdAge magazine: (digital magazine by the way). The story was a report on the media spending of the top 100 largest brands. In 2013, for the first time, these companies are spending more on internet than print.
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“The fastest-growing b-to-b measured medium last year was internet display advertising, where spending for the BtoB 100 surged 25.3% over 2012. The BtoB 100’s spending on internet display ads last year passed spending in magazines.”
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You’re right on track. Internet spending Isn’t just your website and I think people get that confused. Internet spending is website, videos, social media, etc. These big brands aren’t dropping print ads completely, they are just investing more in internet.